Marketing in the Pandemic Creates Opportunities Afterward

The coronavirus pandemic has changed everything. Retail shopping habits have been upended. Businesses that attract new customers and retain existing ones — right now — could recover or grow quickly when the economy reopens and moves forward.

After the Covid-19 lockdown, however, the United States and the world could still face a severe recession. On April 14, 2020, the International Monetary Fund released its economic outlook, which stated, “It is very likely that this year the global economy will experience its worst recession since the Great Depression.”

The IMF estimates that the world economy might contract 3.0 percent in 2020. “Advanced Economies” and the United States’ economy could contract 6.1 and 5.9 percent, respectively.

Original article here.

Author: georged31093

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