How to boost search rankings using only your internal linking strategy Three examples of site architecture modifications that offer big SEO gains in digital marketing. Sponsored Content: OnCrawl on October 30, 2018 at 7:30 am Links, even within a website, show...
Has Google killed SEO? Ahh, the good old days. Online marketing used to be so much simpler. I have fond memories of clean websites with proper structure. I remember when assigned keywords on the right pages complemented branding campaigns that could rank effortlessly...
Google debuts Shoppable Image ads, video in Shopping Showcase ads The new formats, introduced for the holiday season, are intended to help advertisers attract new customers. Ginny Marvin on September 17, 2018 at 11:05 am This week, Google announced two new ad formats...
Keyword research strategies in a close-variant world Revisiting your keyword research approach is essential to preparing for imminent match type changes. Here are some considerations for a successful keyword research strategy in a close-variant world. Megan Taggart on...
Google is right; click-through and conversion rates kinda don’t matter Say what? Turns out you may be focusing on the wrong things if you’re fixated on click-through and conversion rates. Here are a number of reasons why. Andy Taylor on September 17, 2018 at...
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