How to survive Google’s new local search world

How to survive Google’s new local search world Google has made some significant changes in the area of local search. Contributor Wesley Young gives an overview of the important changes and shares tips on how to keep your local business visible in the search results....

Single-Page Websites: A Web Design Trend Worth Adopting?

Single-Page Websites: A Web Design Trend Worth Adopting? A few years ago, one of my clients referred me to a developer who wanted to partner with a copywriter. She would build the websites and I would supply the copy and SEO. Before we began our first project, I asked...

Beyond keywords: What really matters in SEO content

Beyond keywords: What really matters in SEO content Going beyond keywords to write high-quality content that attracts new customers and is SEO-friendly is the way to go, says contributor Jessica Foster. Here she shares eight ways to create content that satisfies...

Google rolls out new ID requirements for US political ads

Google rolls out new ID requirements for US political ads Due to increased scrutiny of how these ads affect users and voters, company says more transparency intiatives are to come. Robin Kurzer on May 4, 2018 at 12:26 pm Google has issued new ID requirements for US...